Vincent Sider

AI Trainer & Builder
Picture of Vincent Sider
  • Experienced digital strategist and AI marketing practitioner with a career spanning over 20 years
  • Has worked with leading organizations globally, developing AI & digital strategies and enhancing digital marketing efforts
  • Specializes in AI transformation and growth, providing training and services tailored to the evolving needs of businesses.

About Vincent Sider

With over 20 years of experience as a digital strategist and marketing practitioner, Vincent Sider has helped organizations define and build their digital strategies and enhance their digital marketing. He has worked globally with some of the world's leading organizations, developing world-class data-driven marketing as Head of Strategy for British Telecom, Vice President for social media at the BBC, Head of TopGear.com, and Strategic Adviser to the Royal Foundation.

He is an award-winning lecturer and an alumnus of Mines ParisTech and lead course director on AI for the Chartered Institute of Marketing. Vincent now specializes in training employees and assisting organizations with their AI transformation and growth. His ambition is to deliver learning programs and marketing services focused on the business world's most cutting-edge skills and needs.

 

Next Generation AI Marketing

Next Generation AI Marketing

Understand and implement AI-powered solutions in the customer journey; from acquisition to lead generation. Learn how to:
• Conduct research and ideation.
• Understand product-market fit.
• Create more relevant personas.
• Develop assets for awareness campaigns.
• Optimize your marketing campaigns.
• Engage visitors using personalized experiences.

AI for Content Production

AI for Content Production

The focus of this course is on learning the technical aspects of AI tools and techniques for generating text, images, animations, and videos, rather than on the creative process itself. Gain practical experience using widely recognised Generative AI tools, including:

...ChatGPT, MidJourney, Stable Diffusion, Deforum, Synthesia, ModelScope and ControlNet

AI for growth

AI for growth

Develop a deeper understanding of your customers and design models to predict customer actions, churn, and customer lifetime value. Participants gain insights into the challenges and opportunities that AI creates for audience analysis to optimize targeting of marketing campaigns.