Working across a variety of sectors such as retail (Waitrose, Specsavers), cars (Renault Dacia), content brands (Virgin), travel (Cheapflights), entertainment (Endemol Shine on brands such as MasterChef, Peaky Blinders, Big Brother) and charity (Comic Relief), Pete is currently Director of Marketing at global esports entertainment and technology brand, BLAST.
Pete also speaks and hosts internationally on brand building in the social age, influencer marketing strategies, putting the human first in marketing and CX, social media, content creation, reporting and creating modern brands.