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Blog posts tagged with 'branded content'

Jon Burkhart: "Create content that has natural momentum"
As one of the most captivating speakers and marketers out there, Jon Burkhart is passionate about equally captivating content. A few weeks ago, he gave an interview to Greece's top trade publication, Marketing Week, (text in Greek only) offering marketers a handfull of insights regarding the creation of branded content and branded experiences that stick with the audience. Here is what he had to say.